7. ADVERTISING MATERIAL AND DEADLINES

(a) A material instruction schedule covering all scheduled telecast time must be supplied to the Station in writing for every Booking and it must contain the following information: date and time of the scheduled spot(s), name of Product, duration and type of Material, reference or code name of Material. The deadline for submission of Material instruction schedule is five (5) working days before the scheduled date of telecast. If such written material instruction schedule is not provided or if the material instruction schedule is provided partially or wholly by oral means, or if the written/oral material instruction is in any way incomplete or unclear, the Advertiser accepts that the Station shall exercise its discretion where necessary in the assignment of material instruction under the Booking without incurring any liability whatsoever to the Advertiser. The Advertiser shall remain fully liable for the payment of the full amount made under the Booking.

(b) Each item of Material shall be sent to the Station in a separate container, labelled with the following information : identification number, name of Advertiser/Advertising Agent/Sponsor, name of Product, duration and type of Material.

(c) Deadline for Material is two (2) days (excluding holidays and weekends) prior to scheduled telecast if the audio script and storyboard of the Material has previously been given a positive clearance by the Station. The Station may, at its complete discretion, accept the delivery of Material where no prior positive clearance has been obtained but is delivered to Station four (4) days (excluding holidays and weekends) prior to scheduled telecast. The prior positive clearance given by the Station to the audio script and storyboard shall not be regarded as a guarantee of the acceptability of the Material to the Station.

(d) Whenever a specific length of transmission other than announcement spots is booked, it shall be the duty of the Advertiser and the Advertising Agent to provide Material that will run for the transmission length as specified. If the Advertiser and the Advertising Agent fail to provide such Material the Station shall be entitled, but shall be under no duty, to use the remaining time and the Advertiser and the Advertising Agent will remain liable to pay the full amount made under the Booking. Where the Advertiser supplies Material which will exceed the transmission length, the Station shall transmit such part of it that will complete the transmission length without exceeding the same and without incurring any liability whatsoever to the Advertiser.

(e) In respect of announcement spots, unless Material is supplied by the Advertiser which exactly covers the time agreed for the announcement spots, the Station may run any part of such announcement spots or any other Material it may have available for the Advertiser's Product(s) during the announcement spots as it sees fit without incurring any liability whatsoever to the Advertiser. The Advertiser shall still remain liable to the Station for the fees payable hereunder for such Booking.