| 6. ACCEPTABILITY OF MATERIAL
(a) Once Bookings are made it is the responsibility of the Advertiser and the
Advertising Agent to supply Materials that are acceptable to the Station and comply with
Conditions 5 and 7. The Station reserves the right, at its absolute discretion and without
incurring any liability, to decline, to accept or transmit any Material and the Station
shall not be obliged to give any reason for so declining. If the Advertiser and its
Advertising Agent fails to provide the Station with Material that is acceptable to the
Station within the deadline set herein, the Advertiser and its Advertising Agent shall
still be fully liable for their obligations under the Booking and shall pay the Station in
full for the charges applicable to the Booking, whether or not any Material is in fact
telecast.
(b) If a Material is accepted by the Station for telecast and subsequently ruled
unacceptable by the Broadcasting Authority or the Station determines otherwise due to
other circumstances or evidence arising which may affect the Station's original acceptance
of the Material, the Station shall immediately cease to telecast the Material and the
Advertiser shall have no claim whatsoever for damages or otherwise in respect of such
original acceptance or non-transmission of the Material. The Advertiser shall still remain
liable to the Station for the payment of advertisements televised and the remaining spots
booked with the Station. It is the duty of the Advertiser or its Advertising Agent to
supply the Station with other Material (either new or amended version which shall
similarly be subject to the Conditions hereof) for the telecast of the remaining spots in
the Booking.
(c) The Station reserves the right, at its absolute discretion, to do any act or thing
in respect of the transmission of any advertisement or part thereof (including the fading,
editing or cutting thereof) which is found to contain unsuitable advertisement copy and
the Station shall not thereby incur any liability for the transmission of any such
advertisement or part thereof, but the Advertiser shall remain liable to the Station for
the payment of such advertisements.
(d) The Station reserves the right to determine and restrict any contiguous telecast or
repeat transmissions of the same or substantially the same advertisement. |